In today’s low inventory and high-demand market, it’s more important than ever to price properties correctly. Knowledge of local real estate markets helps Svetlana advise clients on correct pricing for the property. Because property values are hyperlocal and always shifting, Svetlana Vidovic relies on CMA to price individual houses. A comparative market analysis (CMA) puts your home side-by-side against other recently sold properties similar to yours in location, size, and condition. The “strategy” here is to size up the competition and nail down a price range, from which you can add or subtract value based on your home’s unique positioning, features, and upgrades.
That doesn’t mean you should spend months remodeling every room to raise your asking price. Svetlana’s approach uses the comps to set your price range and keep major projects to a minimum. Svetlana’s approach is proven to work. Here are 2 sales: a condo in Glenview and a house in Round Lake that sold within the first week on the market, with only painting in a popular color and correct pricing strategy.